Trip Advisor one of the world’s largest travel sites today announced the results of its eco-friendly travel survey of more than 700 U.S. travelers. The green travel trend is gaining momentum among TripAdvisor members, as 71 percent said they plan to make more eco-friendly choices in the next 12 months compared to 65 percent that did so in the past 12 months.
“Green initiatives are an increasing priority for hospitality businesses that are trying to reduce their environmental footprint,” said Jenny Rushmore, director of responsible travel for TripAdvisor. “Our survey shows that TripAdvisor travelers are interested in eco-friendly practices, but hungry for more information about which green plans and policies are actually in place.”
The travel survey found among other things that twenty percent of respondents said they would consider an “eco-tourism” trip but 17 percent said they are unfamiliar with such trips. Nearly a third of travelers (30 percent) would choose a destination for a trip because it is considered eco-friendly. And this was no surprise, Costa Rica is the most popular destination in the world for travelers interested in an eco-friendly trip. TIES a trade organization founded in 1990 has been dedicated to promoting ecotourism. It defines “ecotourism” is defined as “responsible travel to natural areas that conserves the environment and improves the well-being of local people.”